2017 China Tire Satisfaction Ranking Released

Recently, the brand rating and brand consulting firm Chnbrand released the "2017 China Customer Satisfaction Index - Automobile Tire Satisfaction Ranking (C-CSI)".
2017 China Customer Satisfaction Index - Auto Tire Satisfaction Ranking 2017 China Customer Satisfaction Index - Auto Tire Satisfaction Ranking

Michelin (France), Bridgestone (Japan) and Goodyear (United States) still hold the top three positions on this list. This shows that among the Chinese customers, the most satisfactory tire is still an international brand. Huili (China), Kumho (South Korea), and Double Star (China) are the newly added brands. Hankook (South Korea) fell 4 places over the previous year, ranking 8th.

The reporter found that among the eight brands on the list, China, Japan and South Korea occupy two positions respectively. According to the data, C-CSI is based on consumer surveys conducted in China and represents the overall level of satisfaction of Chinese consumers with products or services that are used or owned. This index is a basic reference for measuring and managing customer satisfaction.

It is reported that in April this year, Chnbrand also released the "2017 China Brand Power Index (C-BPI)." In the C-BPI list, China's top five brands such as Double Star, Back, Pirelli, Triangle and Chaoyang are on the list.

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