A survey last Wednesday showed that in the last quarter of the global 2013, Google's Android system expansion proceeds more than Apple's iPhone, Windows Phone seized the market position of the third.
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IDC's survey found that Android grew to 78.1% in the fourth quarter of global production.
When Apple launched the new IPhone product, sales increased by 6.7 percent compared to the same period last year, which meant that its market share fell to 17.6 percent to 20.9 percent.
Last year's sales of Microsoft's Windows Phone platform increased to 46.7 percentage points, which increased its market share by 3%.
BlackBerry saw its plight, sales fell to 77 percentage points, compared with the same period last year dropped by 0.6 percentage points. In addition, IDC said that most devices sold by the BlackBerry still use the BlackBerry 7 operating system instead of the latest BlackBerry BB10.
As the market becomes more and more saturated, competition will become more intense, and suppliers will begin to adopt price cuts and prices for price competition.
IDC’s Ryan Reith said: “In 2013, we saw the $200 smartphone market grow to 42.6 percent, or an increase of 430 million units.â€
“When the market moves downstream to cheaper products, it makes sense for Samsung and others to continue their marketing investment for high-end products. These efforts will create key brand sense and cheaper products will replace these top products. Helps deal."
IDC survey and research, this year, Android's market share of 78.6 percent, Apple's iOS is 15.2 percent for Windows Phone is 3.3 percentage points, BlackBerry is 1.9 percentage points.
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