Anhui Ma'anshan is a heavy industrial city with a large demand for heavy trucks. Since the 1980s, Dongfeng Commercial Vehicles and the FAW Liberation Series Middle and Heavy Trucks have dominated the market, and the situation has changed in recent years. Due to the sudden emergence of Hualing Motors Co., Ltd., which is located in Maanshan, it is also a well-known local brand. Local users are more recognized and have now dominated the Maanshan heavy-duty truck market. Escalator Manufacturer,Electric Escalator,Indoor Escalator Bolt Elevator Co., Ltd. , http://www.jn-elevator.com
Through visiting Hualing Automobile's 4S shop in Maanshan Huahui Automobile & Trading Co., it was learned that sales volume of Hualing heavy trucks will increase significantly in 2011, sales will exceed at least 40,000 units, and the target of sales of 100,000 units per year will be achieved within 5 years. . Maanshan is the headquarters of Valin, so sales of Huahui Motors in 2011 increased by more than 30% from last year.
For this sales task, the person in charge of the company did not think it was too difficult because Maanshan Iron and Steel and China's 17 largest companies, the two largest local companies, have determined that they will purchase a significant amount of Hualing heavy trucks in 2011. In addition, in 2010, Maanshan’s total economic output exceeded 80 billion yuan, its per capita GDP was nearly 10,000 U.S. dollars, and the per capita disposable income of urban residents was 23,000 yuan, ranking 34th in the country. The level of economic and social development was close to that of the neighboring Jiangsu Province. Tin, Chang area. As a result, the construction industry, large-scale retailing, and logistics in Maanshan have developed rapidly in recent years, and the demand for heavy trucks is increasing every year.
On January 30, 2011, several management personnel of Runtai Logistics Company went to Huahui Automobile Trade to discuss the purchase of vehicles. They said that there are many brands of trucks used by the company, and now that Valin is good. Most of the recently updated vehicles were Valin 8×4 trucks and also purchased a small amount of JACHL.
As a Valin dealer, the company has been equipped with professional auto sales consultants to provide customers with one-stop service such as vehicle configuration, technical consulting, insurance, loans, and licensing. The company makes full use of the Valin Financial Services Platform to develop its auto mortgage loan business. All customers who purchase Valin Auto can apply for a loan. Huahui Automobile Trade also established the Hualing Truck Drivers Club to provide a warm home for the majority of riders. Car owners can exchange car experience with each other in the club, and can also use the club as a link and bridge with manufacturers and distributors. The system's services have enabled Hualing to attract users' soft power.
Maanshan Dasheng Automobile Trading Co., Ltd. mainly operates the Dongfeng brand medium-heavy duty truck. The head of the company, Wang Wei, believes that although heavy-duty truck brands in Anhui Province such as Hualing, Jianghuai, etc. have gained more and more market share in Maanshan these years, Dongfeng Commercial vehicles still have strong brand influence. Many users in Maanshan have remained loyal to Dongfeng Commercial Vehicles. At the beginning of the Year of the Rabbit, the company mainly organized training and exchange activities for old users to consolidate existing positions.
According to reports, in 2009, Dasheng Motors Corporation sold a total of 150 Dongfeng medium and heavy trucks. In 2010, it sold 180 vehicles. In 2011, it strived to exceed 200 vehicles. The branded trucks of various brands in Maanshan are relatively concentrated, especially heavy trucks, and are concentrated in large and medium-sized state-owned enterprises and several construction units such as Maanshan Iron and Steel Co., Ltd., and China Seventeen Miners.
In recent years, local government of Maanshan has strongly supported Valin Motors, making the sales volume of Hualing heavy trucks grow rapidly in the local area, which has squeezed the living space of other brands. The JAC Gehl Development Heavy Truck is a brand in Anhui Province, and its impact is limited. The sales growth of the heavy truck brand in other provinces in Maanshan has been weak. Wang Xiao laughed: "After the Spring Festival, we must also try our best to sell Dongfeng trucks all the way." But he refused to further disclose what marketing measures will be launched. 