FAW Jiefang Dongfeng Commercial Vehicles China National Heavy Duty Trucks Heavy Truck sales in the first quarter of 2011


The latest news was that in March 2011, the domestic heavy truck industry achieved rapid growth year-on-year, and the market situation was generally good. The order production of various companies was still hot. Among them, Dongfeng Commercial Vehicles and FAW Jiefang sold more than 20,000 units in monthly sales ranking the top two in the sales ranking, while CNHTC, Shaanxi Auto, Futian Auman ranked third, third with 19,000, 16,000 and 15,000 units. In the fourth and fifth, Beiben continued to rank sixth in the industry with 6,500 vehicles.

Dongfeng Commercial Vehicle and Shaanxi Automobile Leading, FAW Liberated Sales Declined

As inflation pressures have continued to increase since the beginning of 2011, the government has even resorted to fraudulent measures to tighten the scale of credit and strictly control the growth of investment in fixed assets. This has caused the industry to slacken the 2011 heavy truck market. However, after the Spring Festival, the heavy truck industry, which was most affected by the macroeconomic climate, did not show the expected decline in sales figures. After March 2011, the combined sales volume of the top seven domestic heavy trucks in the first quarter was approximately 238,200 vehicles (excluding exports, military products, and specialty vehicles), which was a 13.5% year-on-year increase.

Among the top seven companies, Dongfeng has the largest absolute increase, followed by Shaanxi Auto. Dongfeng sold 53,900 heavy trucks in the first quarter, a year-on-year increase of 10,900 units; Shaanxi Automobile sold 29,500 units in the first quarter, a year-on-year increase of 8,200 units.

It is precisely because of the absolute increase, Dongfeng and the third China National Heavy Duty Truck further opened a gap of 11,600 vehicles. Although the liberation of FAW maintained its championship, it declined slightly in the first quarter, from 61,600 units in 2010 to 56,300 units in 2011, a decrease of -8.6%. In addition, the 4th and 5th place on the sales charts reversed, Shaanxi Automobile jumped from fourth place in 2010 to fourth place with a sales volume of 29,500 units, and remained weak on Fuman Auman (29,000 units). Advantage.

In terms of growth rate, Beiben, Hongyan, Shaanxi Automobile, and Dongfeng Commercial Vehicle all had double-digit increases, far ahead of their peers. In the first quarter of 2011, Beiben sold a total of 14,700 heavy trucks, an increase of 111%, and the growth rate ranked first in the industry; Hongyan immediately followed an increase of 42.7%; Shaanxi Automobile's sales increased by 38.7% year-on-year. Ranked third in the industry. Shaanxi Automobile's market share has also increased by 2%; Dongfeng Commercial Vehicles ranks fourth in the industry with an increase of 25.4%.

There is a lag in the market bearish effect

Although there are various variables in the first quarter, the negative factors such as interest rate increases and credit tightening will have an impact, and there will be a lag period of about 1 to 2 months. Plus one quarter of sales, dump trucks and mixer trucks and other engineering vehicles dominated the year-on-year increase. At the same time, as the freight rate for LTL shipments was more reasonable, the sales volume of trucks also increased slightly. The sales volume of each company is only the number of invoices. Actually, a large part of them are dealer stocks. It is not easy to say when they can be sold to end users.

According to industry insiders, China's heavy truck market will face a decline after May 2011. It is estimated that the annual sales of heavy trucks will be 900,000 units in 2011, which is about 10% lower than that in 2010.

Schedule: Sales of Heavy Truck Brands in the First Quarter of 2011

Explanation: The sales volume of each company in the article and figure is domestic sales data, excluding exports, military products and special vehicles.



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