BMW Group announced the 2011 financial report in Munich recently. BMW Group Chairman Dr. Norbert Rezef said that in 2011 BMW was the most successful global performance year and it set a new record in sales, revenue and profits. BMW's global sales will exceed 2 million vehicles in 2016, four years ahead of schedule.

At the launch of the annual report, BMW conducted a new review and layout of the global market and put forward the concept of “BRIC Five Countries”. As BMW's third largest market in the world last year, China was excluded from the five countries and was identified as a "mature market" equivalent to Europe and the United States. BMW will increase its production capacity in China in the future.

According to the law that mature cars account for about 10% of the overall auto market, the overall sales of luxury cars in China are already approaching saturation, and the growth rate will slow in the future. But being identified as a mature market does not mean that the Chinese market is not important. Norbert expects that the main driving forces for continued sales growth for BMW in 2012 will still come from China and India. Sales in China will achieve double-digit year-on-year growth, while sales in the North American market will experience "higher" single-digit growth.

According to the relevant person in charge of BMW China, BMW China will formulate more specific strategic plans for the Chinese market based on the relevant contents of the financial annual meeting. The Chinese market will take on more mature roles, such as automotive financial services, used cars, etc. The Chinese market has yet to be tapped.