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Fang Yongping, general manager of FAW-Volkswagen Automotive Co., Ltd. under FAW Group, revealed to the media in Tianjin recently that FAW Group has determined that after launching well-known brands such as Liberation, Red Flag, Audi and Jetta, it will start to build the “Good Star†economical multifunctional car brand. , and in China to create a precedent for the production of the same model of the two places.
Fang Yongping is the director of FAW Car Factory. After FAW reorganized Tianqi last year, he was transferred to FAW Huali as general manager. According to Fang Yongping, according to FAW Group's deployment, "FAW Jiaxing-Happy Blessed Messenger" will have two production bases in the north and south, Tianjin FAW Huali in the north and FAW Hongta Automobile in the south in Yunnan.
At present, FAW Huali's "FAW Jiaxing-Happiness Messenger" CA7100 model will be the first to be listed in Beijing in early November, while FAW Hongta is still in the production preparation stage, next year will be the bulk assembly production "good star" cars. After two years, it will reach an annual output of 100,000 units.
Fang Yongping said that the sales of the two base products will adopt the strategy of “ruling the river and governingâ€; FAW Huali will be responsible for sales in the northern provinces and cities, and FAW Hongta will be responsible for sales in the southern provinces and cities.
According to industry analysts, internationally renowned auto giants such as General Motors, Toyota, Daimler-Chrysler, etc. have already achieved synchronized production of the same model in different parts of the world. This “localized production†is the key to the expansion of giants to the global market. step. FAW Group will become the first domestic company to eat crabs.
According to Sun Yi, general manager of FAW Huali Sales Center, FAW Huali CA7100 series "FAW Jiaxing-Happy Messenger" will be priced within 50,000 yuan. (Internet News)